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[Webinar] AI Skills Every Digital Marketer Should Have

Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge

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Guide

Forums: The Secret Online Intelligence Gold Mine

...Forums are where consumers go to find like-minded communities and share their questions and opinions on highly specific topics, all while remaining anonymous. In this guide you’ll learn about the different types of forums you can study in Brandwatch and how to use this data to inform: Customer care P...

Report

Travel, Leisure, Tourism: Consumer Trends in Hospitality

...How is the conversation around hospitality and travel changing over time? Take a deep dive into the insights and trends in our latest research....

blog article

Does Social Media Advertising Actually Work?

Uncategorized

By Joel WindelsJan 17 2012

...imately means visits to the page or products will come in slowly and surely for some time to come following the initial campaign. The bottom line for Facebook is that it is a site that retains the people who are browsing it – users spend around 8 hours a month on Facebook, far more time than is spent...

blog article

7 Tips for Integrating Collaboration in Your Organisation

Marketing

By Jacob MorganJul 9 2012

...ance as the main driver of success then it will become quite hard to encourage employees to share and communicate with each other. Why would they want to? There is nothing wrong with rewarding employees for great performance but it’s also crucial to reward teamwork. For example, organizations can mak...

blog article

What Digital Legacy Will You Leave Behind?

Uncategorized

By Joel WindelsOct 5 2012

...f money and time into? Does it then belong to the companies who run the sites and services? Can it be transferred to other people? It’s an issue that was raised by the recent, albeit fake, story about Bruce Willis suing Apple for not allowing him to pledge his extensive iTunes collection to his child...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.