Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AIâs potential while maintaining your unique creative edge
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By Jasmine JaumeAug 15 2013
...board that will let you compare them, for both day-to-day monitoring and monthly reporting. We’ve set up an example here, using Coca-Cola as our primary brand and Pepsi and Mountain Dew as examples of competitors. In this example we’ve set up various different tabs, each showing us a different insigh...
By Gina HortonOct 24 2013
...he bid to increase sales and loyalty. However, one-way communication is a dominant characteristic in traditional marketing methods and it has been argued that marketers still rely too heavily on this technique to build their brand. Traditional marketing refers to the original and well-known marketing...
By Iris VermerenOct 30 2013
...e all-knowing Google, we decided to listen to spam-free social conversations using … wait for it … Brandwatch. We scanned through a sample of 45,000 mentions since the beginning of this year to see which outrageous sports caves we could find and which one was mentioned the most on Twitter, Facebook,...
By Jasmine JaumeNov 25 2013
...neath each other, or drag and drop them to be side-by-side – particularly useful when trying to compare two charts or word clouds! 3. Don’t leave them guessing Label your tabs and components clearly. In Brandwatch, you can edit the title for each component so that you can clearly signpost what the...
By Marcus BeardDec 22 2014
...urce seems like an impossibility. 10 years ago, a free, comprehensive encyclopedia looked equally impossible – but then Wikipedia happened. One of Wikipedia’s founding contributors, Larry Sanger, has now lifted the lid on Infobitt. In a Reddit ‘Ask Me Anything’, Sanger detailed his platform for unbia...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
