Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AIâs potential while maintaining your unique creative edge
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By Nick TaylorJul 23 2015
...ard In today’s hyper-connected digital world, word-of-mouth has become one of the most important sources of information for people making purchase decisions. In fact, millennials count it as the most important when buying fashion apparel, packaged goods, financial products and big-ticket items. Influ...
By Nick TaylorNov 30 2015
.... There’s so much more to be explored. Creating a community The Brandwatch Community Forum, the first truly social space for social intelligence analysts,launched recently, where users can share ideas, tips and insights. Soon we will be expanding the scope of Insights Central as well, allowing anyone...
By Kit SmithNov 18 2015
...een as integral to the platform. 4 – Increasing in-app retention A common trend among social media sites is improving functionality to keep users in-app. Facebook introduced its own video hosting to stem the flow of users heading off to YouTube, and has recently introduced Instant Articles to encou...
By Kit SmithFeb 18 2016
...lypse. Next time a social network goes down, we recommend staying calm, stepping away from the computer, and trying again in 30 minutes. Social networks hate going down for any amount of time, so you can rest assured that a lot of developers are running around in a panic while being shouted at. Befor...
By Kit SmithJan 20 2019
...shortage of interesting Instagram statistics out there. We've collated and categorized the most up-to-date and interesting facts we could find....
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.