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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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blog article

Social Outrage: Redheads Are Fighting For a Long-Awaited Ginger Emoji

Online Trends

By Fran WeddleApr 19 2017

...ocial media to lament the fact that mythological beings had precedence over real life redheads. The inclusion of more arbitrary emojis appeared to add insult to injury, with the addition of what appeared to be people holding ‘spoons’ in a shower igniting further fury. https://twitter.com/juvenilehes/...

blog article

How to Prepare for and Manage a Crisis

Marketing

By Ksenia NewtonMar 23 2023

...nail.png”]Take control of any crisis with our step-by-step guide.[/bw_banner_cta] 4. A first contact list Usually in a crisis you need to tread carefully with communications. Rushing out a public-facing press release can easily go wrong. Often you can take a bit of time before putting out a detailed...

blog article

Amazon Anarchy: The Questions You Probably Shouldn’t Ask Alexa

Online Trends

By Gemma JoyceJan 11 2017

...n the data was the news coverage surrounding a six-year-old from Dallas who asked Alexa for a dollhouse and, hey presto, it ordered one from Amazon. But that wasn’t the story. TV presenter Jim Patton was relaying the tale on air when he said “I love the little girl saying ‘Alexa order me a dollhouse’...

blog article

Apple Event Data: The iPhone 8, The iPhone X, The Apple Watch Series 3 & ANIMOJIS

Online Trends

By Gemma JoyceSep 13 2017

...ringey, the Town Square model is a bold move. As e-commerce continues to create a cheaper and more convenient alternative for retailers and consumers, Apple are investing deeply in customer experience in physical locations. An authentic, personal (and dare I say Instagrammable) experience is what mil...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.