Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge
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...allenges they face and the skills required to overcome them heading into the new year. In this guide, we cover four key skills that will be vital for success in 2019: Interrogation – How analysts in any organization should act like an agency when interrogating a brief. Collaboration – How can we work...
By Bryan TookeyApr 22 2010
...d to teach different students and provide some one-on-one attention for any given individual. Now my analogy is not perfect, but, for me, it was something of a Eureka moment. I apologise if this is obvious to you, but that is probably beause you have had the benefit of the training and the help of th...
By James TimpsonOct 1 2014
...ngage with your audience through comments or messaging; and track the success of each type of post. This will take the stress off you, while still allowing your business to maintain an open channel of communication with the people you want to please. Successful social media marketing isn't just measu...
By Hannah TregearJan 18 2016
...Sarah runs social media boot camps, trainings, one-to-ones and webinars. This is a really important part of digital transformation, because it’s about educating not only marketing, but also, sales, account managers, the entire company.” says Montuschi. Recently, Alex has seen an uprise in interest on...
By Ruxandra MindrutaFeb 17 2017
...encer Marketing, went viral. I could then quickly open the dashboard to have an in-depth look at who is sharing the article, on which channels, which regions, etc. Hot Tip: This can come in very handy when on the road, as you can also track mentions live on your mobile for any Signals you have set up...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.