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[New Report] State of Social 2024

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blog article

Holiday Movies: A Christmas Comparison with Social Data

Online Trends

By Margot SikorskiDec 20 2017

...le being at home in their turkey comas wanting to watch something easy and not wanting to start an argument about what to choose to watch on Netflix. Then after the start of December came, and especially when Netflix sent the aforementioned tweet, the streaming company began to dominate the conversat...

blog article

Pride Month: Inspiring LGBTQIA+ Brand Campaigns and Why They Work

Uncategorized

By Michaela VoglJun 6 2023

...Here are some of the best Pride Month brand campaigns from the past few years and why they work....

blog article

The Complete Guide to Social Media Lead Generation

Marketing

By Michaela VoglJan 29

...will get you going on that front. We can use Brandwatch as an example. We offer a social listening platform and to generate interest around that we need to show off what it can do and reach the right people. We need people in organisations who can get the ball rolling, people in the position to make...

blog article

Social Selling: How to Nurture and Generate Leads on Social Media

Marketing

By Kit SmithDec 9 2016

...rs people asking for advice on purchasing a smart watch. On the right of the screenshot, you can see a sample of the mentions. This is obviously an opportunity for community managers or salespeople from a smart watch company to reach out and engage with individuals. For some products or industries, i...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.