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In our latest Digital Consumer Intelligence in Practice Guide, we're focusing on trend spotting. Join Brandwatch Senior Research Consultant Ben Ellis as he takes you through how to approach trend analysis and how it works in practice. The guide will cover: How to spot trends from around the world Us...
...as the volume and capabilities of social continue to expand, the opportunity for B2B businesses to inform their actions through social are also evolving. The definitive social media report for businesses that sell to other businesses...
CX is the battleground on which customers are won or lost. It can no longer be a peripheral goal – it must be a central focus. In this report, we'll answer the following: How forgiving are Australian consumers when things go wrong with household products? Why are Australian consumers so negative abo...
As lockdown measures begin to be eased around the world, the initial shock of Covid-19 is over. But the new phase we’ve entered has just as many challenges to face as the first. Despite the uncertainty that surrounds this time, consumers are giving some indication of how they’re planning for it and...
...Discover how Blakeney fuels research with Brandwatch and Cision...
Staying at the forefront of your industry has never been easier. Learn how to channel the growing amount of digital data into action. In this guide, you'll learn: The 6 most impactful questions to ask about your industry How digital consumer intelligence can boost industry analysis A case study on h...
How do your customers use emojis? When and where do we have emotional conversations online? How do these factors impact your brand strategy and messaging? Discover the answers in our latest report. Brandwatch and Crimson Hexagon jointly aimed to investigate that question by looking at emoji use, emo...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.