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...s a historic charity taking a modern approach with social. The organization helps people in crisis, whomever and wherever they are, responding quickly to disasters and working with international communities to prepare for future crises. When Hurricane Sandy hit in 2012, conversation online surroundin...
By Ksenia NewtonOct 3 2022
...wn tool on this list. It’s also the tool that has come under the most criticism. Klout grabbed a lot of attention when it launched back in 2008 as it was one of first examples of scoring users based on social influence. In recent years, there has been backlash surrounding Klout’s scoring system. The...
By Kit SmithJul 4 2022
...discover your most active commenters and the most common keywords in the comments. 2. Social Bakers Social Bakers offer a free Instagram analytics tool. Although the offering is fairly basic and doesn’t offer too much insight. You can see what your top posts are, most used hashtags and tagged accou...
By Dinah AlobeidNov 14 2016
...feedback from social. Customer Care This example comes from a well-known American financial services company. The brand measures customer care channel response times. They looked specifically at how long it takes their brand to respond via an official Facebook or Twitter handle and found it can take...
By Dinah AlobeidDec 13 2016
...practices and tech mature and become more business-, user-, and action-friendly, and integration with other data insights processes increases, expect to see growth in the use of social insights across the enterprise in parallel with increased ROI. But for today, expect to see isolated teams within ma...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.