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[Webinar] AI Skills Every Digital Marketer Should Have

Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge

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How to Prepare for and Manage a Crisis

Marketing

By Ksenia NewtonMar 23 2023

...nail.png”]Take control of any crisis with our step-by-step guide.[/bw_banner_cta] 4. A first contact list Usually in a crisis you need to tread carefully with communications. Rushing out a public-facing press release can easily go wrong. Often you can take a bit of time before putting out a detailed...

blog article

Facebook Ad Policies: Why Your Ads Aren’t Getting Approved

Marketing

By Maxwell GollinJun 5 2020

...How to win Facebook's approval...

blog article

The Influence of TikTok on the Big 5 Social Media Platforms

Marketing

By Ilia MarkovFeb 22 2022

...Here's how TikTok's explosive popularity has influenced other social networks...

blog article

Data Reveals Spain’s Brilliantly Angry Reaction to Jamie Oliver’s Paella

Online Trends

By Leyre CabañasOct 6 2016

...ould be like putting chorizo in a paella…” A plate-load of anger When we looked at sentiment-categorized mentions of the debacle there wasn’t much sympathy for the chef – we found 83% were negative. People were turning on Jamie fast, using fellow British chef Gordon Ramsay against him. delete @jamieo...

blog article

Color Analysis: A Twitter Data Rainbow, and The Rise of “Rose Gold” as a Thing

Online Trends

By Gemma JoyceMay 1 2018

...at much of this blog post has been a little tongue-in-cheek, but there’s nothing silly about the intentions behind our rose gold research. It’s a versatile color with a history that might be more lengthy than you think. Rebecca Mead writes in The New Yorker: When employed by jewelers, rather than by...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.