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[New Report] State of Social 2024

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blog article

React: Learn To Love Twitter’s ‘Hearts’ and ‘Likes’

Online Trends

By Marcus BeardNov 4 2015

...of journalists and digital professionals in your feed may be livid at the switch, Twitter at large is okay with it. Since the launch happened, there have been over 47,000 mentions of the change on Twitter itself (retweets excluded), with an even 50-50 split between tweets from men and tweets from wo...

blog article

Facebook Search FYI: What Does It Mean For Marketers?

Marketing

By Kit SmithNov 5 2015

...ched for that topic. Previous changes to the News Feed algorithm has meant that content which is explicitly selling products or pushing promotions without context are less likely to appear on a News Feed. This new update reinforces that rule, as content needs to be engaged with for Facebook to know i...

blog article

We’re More Misinformed Than Ever: Looking at The Prevalence of Fake News

Online Trends

By Gemma JoyceAug 15 2016

...each individual – the Wall Street Journal’s Blue Feed, Red Feed goes a long way to demonstrate the different ways Facebook users are presented with information – and there’s no shortage of misinformation being spread far and wide across social on top of that. Brandwatch React decided to take a close...

blog article

I Spent a Week With a Brandwatch Vizia Screen on My Desk. Here’s My Review

Online Trends

By Gemma JoyceMar 20 2018

...y A look at the topics surrounding React each day Trending news and tech news from the Trending Now component, powered by BuzzSumo. I added and played with the set up throughout the week, experimenting with adding different data sources (I’ll get to that later). Working with a Vizia screen by your fa...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.