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[Free Virtual Summit] Brandwatch Spark, Nov 19-21

Join industry pioneers at Spark to uncover cutting-edge insights and innovations shaping the future of marketing.

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Case Study

AttentionMedia

Case Study

Helen & Gertrude

...Learn how digital marketing & advertising agency Helen & Gertrude win new business and delight existing clients using Brandwatch Consumer Research....

Case study: Entel
Case Study

Entel and Brandwatch

...Discover how Entel spotted an opportunity to improve the brand sentiment online and in conversations on social...

Case Study

Caso di successo Glossier + TikTok

...Scoprite come Glossier utilizza la soluzione di Social Media Management di Brandwatch per entrare in contatto con il suo pubblico di TikTok....

Guide

Social Listening in Practice: Product Development

...uct feedback. For businesses that prioritize product development, social media is a crucial resource for feedback, insights, and ideas. Social Listening in Practice...

Guide

Measuring Campaign ROI Using Social Media Analytics

...d more, to determine whether or not people enjoyed your campaign, and where it needs improvement. We analyzed Nike’s Colin Kaepernick campaign as an example of the power that a social listening platform can provide when tracking campaign performance. Download our free guide today. Find out how you ca...

Guide

Understanding your audience to inform your CSR approach

Corporate social responsibility (CSR), can be a brand’s best or worst friend. Success depends on creating initiatives that inspire customers, prospects, and employees. Read our six step guide to creating a scalable strategy that: Makes a genuine impact Improves relationships with customers Drives em...

Report

Brand loyalty and the belief-driven consumer

Nearly two thirds of consumers will purchase from, switch to, or boycott a brand based on its stand on societal issues. At a time when brand loyalty is at an all time low, why are most senior marketers hesitant to take a stand? In this report, we explore the risks and rewards that come with values-b...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.