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[New Report] State of Social 2024

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blog article

Ocado Strikes Blow To Groupon Rival Crowdity

Uncategorized

By Dominick SoarJun 24 2011

...of Ocado’s current scheme to try and attract new business (the offer isn’t available to incumbent customers). Too Successful? Clearly Crowdity and Ocado weren’t prepared for the response their offer was to receive. Around midday today, Crowdity sent out this apology email on behalf of Ocado: “Ocado...

blog article

Social Media Reporting: Essential Strategies for Effective Analysis

Uncategorized

By BrandwatchJun 28

...How can your brand leverage social media reporting to enhance strategic decision-making?...

blog article

3 Valuable Lessons from American Express’ Social Media Playbook

Marketing

By Joel WindelsMay 11 2012

...ings on shopping, dining, entertainment and more. Businesses: They are appealing to their small business cardmembers by using Foursquare to promote local companies. The lesson? Embrace multiple platforms and use them strategically to appeal to as many of your current (and potential) customers as poss...

blog article

The Holy Trinity of Twitter Bios: 3 Sanctified Tips to Get More Followers

Marketing

By Jasmine JaumeJul 19 2012

...nt as much as possible. If you are promoting your business, say what and where that business is. By all means include keywords, if they are relevant, as these will help your visibility in searches, but do not just list a bunch of popular search terms. There’s no point trying to fool people into follo...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.