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By Kit SmithNov 9 2016
...nnial segment to understand if they have a better comparative foothold. Comparisons can be made between desired product features and current brand associations, helping with positioning. [bw_also_like id=”81841″] Millennials have only just begun to reach the level of economic influence they will even...
By Joel WindelsMar 6 2012
...r companies on their websites and monetising will come later in the business plan. Alex discusses his thoughts on traditional advertising and novel ways to supersede it, as well as the importance of a slick user interface and granting access to the API. To hear all about what Neil and Alex discussed,...
By Joel WindelsApr 4 2016
...datasets. “We believe in an open ecosystem where business and users can come in and see data that’s directly relevant to them, or to them as a group.” In order to maximize the value of one dataset, Forrester suggests that technology firms should be making it as easy as possible for data from differe...
By Josh BoydMay 10 2018
...e results too. TweetDeck This is a great tool for community managers using Twitter, but it also has some functionality for monitoring too (although just for Twitter). You can set up search columns that will give you a live feed when anything you’ve specified is mentioned. This is particularly good fo...
By Jasmine JaumeDec 21 2012
...the leaderboard? Try it out now: labs.brandwatch.com/go-whack-a-worm Thank you to all of you who have followed our progress this year and to all those fans who have interacted with us – commenting, retweeting, replying and generally engaging with us. We love you all! We’re looking forward to seeing...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
