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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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blog article

How to Confidently Generate Actionable Marketing Insight from Social Data

Marketing

By Jillian NeyOct 5 2016

...antic.com/technology/archive/2014/02/when-you-fall-in-love-this-is-what-facebook-sees/283865/ Gary Vaynerchuk. (2016). Gary Vaynerchuk, URL: https://www.garyvaynerchuk.com/. Sam Page. (2016). Digital Neuromarketing. The Atlantic. (2014). When you fall in love, this is what Facebook sees, URL: http://...

blog article

Argos: Using Social Insights to Lead a Retail Revolution

Marketing

By Hannah TregearJan 6 2015

...HE CASE STUDY” title= “Uncover more insights” image=”https://www.brandwatch.com/wp-content/uploads/2015/01/argos-case-study.png”] Download the case study and learn more.[/bw_banner_cta]...

blog article

Case Study: Uncovering and Tackling Shocking Abuse in Football

Marketing

By Phill AgnewMay 27 2015

...ck It Out” target=”https://www.brandwatch.com/kick-it-out/”] The reaction: #TimeToTackle The research – released in April 2015 – resonated strongly with fans and journalists within the football community. The media, fans and equal rights groups across the UK and beyond showed tremendous interest and...

blog article

Case Study: How Comic Relief Used Social Intelligence for Positive Change

Marketing

By Hannah TregearAug 26 2015

Comic Relief is arguably the most recognized not-for-profit in the UK. Their bi-annual televised event, Red Nose Day, in partnership with the BBC, hosts an evening of comedy and entertainment to inspire the nation to give generously to help people living through tough times across Africa, as well as...

blog article

Talking Market Research: Blending Data Sets for Actionable Social Insights

Marketing

By Dinah AlobeidNov 30 2016

...bringing customer data collected through internet-of-things (IoT)/connected devices such as wearables, connected cars, and remote sensing devices into the mix. The list of data sets to help generate a holistic view of customers as they engage with the brand is extensive and growing by the day.” The...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.