Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge
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By Chris SkiltonJul 15 2013
...h charges the public a paltry fee to get a once-in-a-lifetime view of this chunk of East Sussex (much like the view from this desk, except from slightly lower down). I see young seagulls on rooftops flapping their wings in preparation for that first flight, their mothers protecting and tending to the...
By Jasmine JaumeAug 15 2013
...board that will let you compare them, for both day-to-day monitoring and monthly reporting. We’ve set up an example here, using Coca-Cola as our primary brand and Pepsi and Mountain Dew as examples of competitors. In this example we’ve set up various different tabs, each showing us a different insigh...
By Gina HortonOct 24 2013
...he bid to increase sales and loyalty. However, one-way communication is a dominant characteristic in traditional marketing methods and it has been argued that marketers still rely too heavily on this technique to build their brand. Traditional marketing refers to the original and well-known marketing...
By Iris VermerenOct 30 2013
...e all-knowing Google, we decided to listen to spam-free social conversations using … wait for it … Brandwatch. We scanned through a sample of 45,000 mentions since the beginning of this year to see which outrageous sports caves we could find and which one was mentioned the most on Twitter, Facebook,...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
