Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AIâs potential while maintaining your unique creative edge
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By Ksenia NewtonOct 25 2023
...king for information about new products. This word-of-mouth aspect of social is part of what makes it so effective in improving brand perception. Knowing who your customers are, what they think of your brand and what else they are passionate about gives you the information you need to harness the pow...
Does your business take experimentation seriously? In this guide, you'll learn: Why room for experimentation is vital for growing businesses How organizations at different stages of maturity approach experimentation Practical tips for businesses of all sizes to improve their culture of experimentati...
By Joe FylanFeb 3 2020
...If you're a social media manager or marketer looking for best practices on how to reply to comments on social media, you've come to the right place....
By Letizia ZappaApr 12 2023
...In this blog we’ll analyze the reasons why Instagram is such a powerful e-commerce tool, and explain the features you can use to boost your Instagram sales....
By Michaela VoglJan 16 2023
...This guide gives you an overview of TikTok ads and takes you through the most important steps to building your ad campaigns....
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
