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By Jasmine JaumeJan 30 2013
...u could consider what type of mentions you have – complaints, compliments, questions, leads, reviews etc And so on.. we could go on, but take a look at your data and you’ll start to find different ways of segmenting your data. You can manually categorise your mentions by looking at a sample (400 ment...
By Joel WindelsAug 6 2013
...l as when Wikipedia founder Jimmy Wales published comments disapproving of Cameron’s scheme. The news sites were largely neutral about the story, as they are supposed to be. Forums and blogs featured fairly balanced comments, with major forums like Mumsnet actually slanted towards a pro-legislation v...
By Ruxandra MindrutaOct 16 2013
...forums, and so on. There’s a constant struggle to combat spammers and bots, especially in the social media monitoring industry, where clean data is essential when it comes to getting relevant mentions of the brand or industry you are interested in. Spam-free data allows a better breakdown and analysi...
By Kinjal AdesharaMar 3 2014
...ge PPC and CPC ads experiment in small and large ecommerce companies. 6. Brand and Author Identity will Become More Important While Google Authorship’s branding opportunities for smaller business were well understood even last year, the death of large-scale guest blogging suggests that a digital bran...
By Jessica EdmondsonApr 1 2014
...where you can post quick summaries of industry or company news, perhaps accompanied by a video or photo. Alternatively, liveblogging, little snippets of company events or even special industry events happening, like with Wired’s SXSW 2014 Liveblog, is a great way to keep your audience engaged and to...
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