[New Report] State of Social 2024
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
Get the report
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Natalie MeehanMay 6 2015
...surement” target=”https://www.brandwatch.com/guide-PR-measurement/”] Quick wins for moving PR measurement online By blending the definitions of PR and the Barcelona Principles, it’s possible to build a strong framework to use to evaluate virtually any PR activity. The starting point for such a framew...
By Ruxandra MindrutaNov 21 2017
...n’t right’. Do they leave, or do they enjoy an icy-cold Heineken together, putting their differences aside? Of course, they’re going to choose the beer. It’s an advertising campaign, after all. But it landed well for me, and proved that with the right execution, big brands taking on big social and po...
By Yasmin PierreJul 10
...Check out the most dynamic unofficial holidays and events in August 2024 to level up your social media content....
By Gemma JoyceAug 22 2017
...ty for brands to jump on a trend. https://twitter.com/DennysDiner/status/897902014063153154 But brands were no match for NASA and all of the other memes when it came to content that was surfacing as most popular. Perhaps people aren’t so keen on brands attempting to gain traction during natural event...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
