Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge
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By Kit SmithSep 28 2016
...ds and improve your marketing. What is customer research? Customer research utilizes any available method that can give you insight into your customers. Customer research can guide your business decisions by providing insight into your customers and what they are talking about. By extension, this wil...
By Sam MeltonJan 14 2014
...type=1 url=”https://www.brandwatch.com/case-study-late-rooms/” title=”Related Case Study” image=”https://www.brandwatch.com/wp-content/uploads/2014/04/CaseStudy-LateRooms-Thumbnail.png”]Find out how hotel booking company, Late Rooms, used social listening to uncover new online advertising opportunit...
By Joel WindelsJul 22 2014
...an begin the procurement process in earnest – full-on research. Do some thorough research Look up independent reports. Search for comparison documents. Go on sites like G2 Crowd to see what customers are saying about the software. Go on sites like Glassdoor to see what employees are saying about...
By Phill AgnewJan 10 2019
...We used Iris, our AI-analyst, to analyze over one billion conversations and discover the 15 best marketing campaigns of 2018....
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
