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By Nick TaylorFeb 7 2017
...rent sites and how their sentiment compares. Or a community manager might want to understand what content is working best and whether they are posting at times when their audience is most active. All of this can be done with the confidence that the original data is good and without fear that multiple...
By Chelsea FearMar 14 2017
...ne method to perfectly encapsulate and understand complex human experiences. The more sources you add to your research mix the more accurate your data will become. Social shouldn’t be your only dataset, nor should it replace traditional methods, but complement them. By using other datasets it is also...
By Gina HortonAug 28 2013
...dships. He applies examples to both customers and competitors. If a customer complains “you can turn something that would have been a crisis into an advantage”, simply by contacting them personally and turning their bad experience into a good one. Where competitors are concerned, Jeremie says that yo...
By Chelsea FearJul 17 2013
...victorious. It seems that baking beats botox (the competing business ideas) in the battle of the business plans, with Luisa receiving the backing of the viewers. 68% want to see Lusia win, and only 32% are backing Doctor Leah. The plan presented by Leah to Lord Sugar caused the businessman to questio...
By Joel WindelsMay 23 2016
...ese opportunities are presenting, there’s still a compelling case for more commercially oriented firms wishing to take advantage of this as well. Kane explains the same thing with communication is happening in other sectors. “Energy companies are doing the same thing. When you have a power outage, th...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.