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[Webinar] AI Skills Every Digital Marketer Should Have

Join us as we explore the essential AI skills every marketer should have.
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blog article

Now Even More Flexible: Brandwatch Introduces Single Sign-on

News

By Nick TaylorAug 28 2014

...sword fatigue from multiple username and password combinations Why might you want SSO? Security The most common reason we see SSO requested is for security purposes – it’s a great way of controlling who is authorised to use Brandwatch within your company, and SAML in particular means you can lock dow...

blog article

The Silent Majority: Social Data isn’t Representative of Everyone

Marketing

By Natalie MeehanNov 20 2014

...on with it, eats their dinner and leaves without complaining. Just because they didn’t complain, doesn’t meant that they enjoyed their dinner. It doesn’t mean that they’ll return. We’re often guilty of concentrating our efforts on those making the most noise. Because out of even that 860 million fig...

blog article

Inside Brandwatch: From Acting Dead to Launching Websites

News

By Ruxandra MindrutaNov 28 2014

...Brandwatch” series, I’ve spoken to our Community Manager for Spanish-speaking markets, Leyre Cabañas, who is based in our Brighton office. Food of choice: Spanish omelette Favourite sport: Swimming Favourite childhood memory: Listening to Mexican music in the car, whilst traveling with her father Fa...

blog article

Marketing: How to Provide Great Customer Service Via Social

Marketing

By Iris VermerenFeb 25 2015

...cluding Best Buy, Ford, IBM, Dell and British Telecom credit their communications and social media activity for contributing to a reduction in costs and an increase in customer satisfaction. More than half (67%) of companies note that social media customer service is gaining more importance. In fact,...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.