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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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Guide

The Complete Marketer’s Guide to 2019

...s marketers need to know about to prepare for the coming year. In this guide, we cover: Customers – how purchase behavior is being shaped by ethics and a disrupted customer journey Brands – the importance of investing in values and crisis management strategies Tools from across the martech and intell...

Report

The Cost of Living and Changing Consumer Behavior

In this report we analyze consumer conversations around the rising cost of living to understand how consumer behavior is changing. Read the report and discover: Main topics and concerns in consumer conversations around rising cost of living How consumers adjust to higher prices and inflation Changes...

Case Study

Caso di successo Barilla

...delle domande più pressanti del settore. Scopri: Come Barilla rileva le tendenze digitali in tempo reale grazie a questo Osservatorio. In che modo i diversi dipartimenti di Barilla traggono vantaggio da questi insights. Come il Social Listening permette a questo brand di essere leader nel settore de...

Guide

Crisis Management

...ishandled social media crises can severely impact businesses and their reputations. Read this guide to learn exactly how to crisis-proof your organization. Throughout the guide, you’ll hear from Mangold Consultancy crisis management experts who’ll discuss: The role of social listening in crisis manag...

Guide

The Digital Consumer Intelligence Maturity Model

After reading this guide, you’ll: Understand the stages of DCI Maturity so you can use them as a roadmap to future growth across industry-defined pillars Identify the areas your organization can focus on to mature into DCI Know what it all means in practice, having read examples from thriving Brandw...

Monzo Case Study
Case Study

Monzo, caso di successo

...Scopri come il social listening genera valore per Monzo...

Barilla pasta food brand
Case Study

Barilla

...The Observatory at Barilla, a real-time digital insights hub...

Case Study

Zambrero

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.