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blog article

How Many Twitter Accounts Should a Brand Have?

Marketing

By Gina HortonAug 20 2013

...plex for users? Dell is an American multinational computer business, and owns an astounding 44 different Twitter accounts. These different accounts cover the different departments of Dell in order to provide a tailored service for each. The main use of multiple accounts is for different branches of c...

blog article

New Ken Dolls: How The Internet Is Reacting To Barbie’s New Man

Online Trends

By Gemma JoyceJun 23 2017

...tion involved. Naturally, the Ken Doll news was accompanied by a slew of Trump mentions and comparisons. A popular tweet came from @TheYoungTurks who claimed that Donald Trump was less popular than Man-Bun Ken. https://twitter.com/TheYoungTurks/status/877904033696014337 We checked both of their popul...

blog article

Data Reveals The Most Hotly Anticipated Superhero Movies of 2017

Online Trends

By Gemma JoyceJan 13 2017

...Congratulations, Spider-man: Homecoming. https://www.youtube.com/watch?v=n9DwoQ7HWvI   Are you a journalist looking to cover our data? We have plenty more. Email us react@brandwatch.com for more information [bw_banner_cta type=1 url=”https://www.brandwatch.com/case-studies/fox-networks-group/” butto...

blog article

The 51st Annual Super Bowl on Social Media in 3 Charts

Online Trends

By Gemma JoyceFeb 6 2017

...ender. Watch the winning commerical here: https://www.youtube.com/watch?v=nPo2B-vjZ28 Are you a journalist looking to cover our data? Drop us an email at react@brandwatch.com for more information. [bw_banner_cta type=1 url=”https://www.brandwatch.com/kick-it-out/” button=”GET THE CASE STUDY” title= “...

blog article

Measuring The Hype: The Nintendo Switch in Social Data

Online Trends

By Gemma JoyceFeb 15 2017

...comes in the form of the Nintendo Switch. https://www.youtube.com/watch?v=CdWd8fUC71g     The console is the first of its kind, acting as a hybrid device that can be used in the home like a traditional console as well being able to transform into a portable system. Nintendo is staying true to its roo...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.