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[Webinar] AI Skills Every Digital Marketer Should Have

Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge

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How Influencers Use #Sponsored Posts on Social, and What Brands Can Learn From It

Online Trends

By Ksenia NewtonNov 3 2022

...and more brands explore new relationships with non-A-listers. With the influencer market cracked open, it’s arguable that it’s never been easier to make some decent cash from sponsored posts. But the road to riches is seldom simple, and even the biggest influencers are beginning to feel the pressure...

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React: Our Search For the Next Hollywood Blockbuster

Online Trends

By Cara SherrattJun 23 2016

...Restaurant (@Mangal2) May 27, 2016 FILM IDEA: Rom-com about an eskimo girl who struggles to find love overseas. “He’s Just Not That Inuit To You”. — James Martin (@Pundamentalism) May 17, 2016 Pixar movie plot idea. The ocean pollution spins out of control and all fish lose the ability to see. Blind...

blog article

The Ultimate Case Study: Brandwatch Inception

Marketing

By Joel WindelsNov 16 2012

...another free eBook all about this, which you can download here. Competitor tracking To understand your market you must understand your competition. Accordingly, we ensure we know what our competitors are up to, and where their successes and failures lie. It helps us ascertain where we sit in the com...

blog article

Social Selling: How to Increase Sales on Social Media

Marketing

By Kit SmithMay 11 2016

...cial selling to your brand, get in touch to see a free, no-hassle demonstration.   [bw_banner_cta type=2]Discover how powerful social intelligence can drive new leads on social.[/bw_banner_cta] Social selling drives new leads and improves sales by turning relationships into revenue. This guide shows...

blog article

Social Data For Content Inspiration: Attracting First Time Car Buyers

Online Trends

By Gemma JoyceNov 30 2017

...ions being asked around “first car’. The Analyzer searches sites like Yahoo Answers and Reddit to find common question topics which are helpfully grouped together, as shown below. I immediately discovered that age appears to be a big factor in other first time car buyers’ questions. I’ve not been sea...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.