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[Webinar] AI Skills Every Digital Marketer Should Have

Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge

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The Best YouTube Marketing Campaigns and Why They Work

Marketing

By Kit SmithDec 2 2016

...Best YouTube marketing with influencers – Mercedes-Benz -#MBPhotoPass with Loki the Wolfdog What could be better than combining a 360-degree video and an influencer? Make that influencer a beautiful dog. I mean, come on! How could this youtube campaign not be on the list?! The #MBPhotoPass campaign s...

blog article

Research: Why Social Media is Fertile Ground for Clinical Trials

Marketing

By Natasha GomerJul 10 2015

...A) and any delays here can impact a product’s time-to-market by months, representing revenue-loss of up to tens of millions of dollars. Increasing competition for patients – in particular for ‘rare’ diseases and niche indications, coupled with the decreasing effectiveness of traditional recruitment t...

blog article

Report: Insights on Consumer Technology Brands on Social

Marketing

By Alex JonesJul 7 2016

...Technology Report” image=”https://www.brandwatch.com/wp-content/uploads/2016/07/EN-Report-Consumer_Tech-thumb.png”] Download the report to learn more.[/bw_banner_cta] Read how one twenty-something shook the world of consumer technology, and uncover insights on 50 brands and how they use social in th...

blog article

4 Things I Learned from Real-Time Marketing Data in Less than an Hour

Marketing

By Emma ShanahanMay 31 2018

...zzsumo, Salesforce, and more. Vizia offers 10+ out-of-the-box integrations designed to give you a greater understanding of your marketing world. Finally, you can share these insights with anyone in the organization by seamlessly distributing dashboards and reports to any screen in your network. [bw_b...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.