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[Webinar] AI Skills Every Digital Marketer Should Have

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blog article

Article 50 Is Triggered, And So Is Social Media. We Have The Data

Online Trends

By Gemma JoyceMar 30 2017

...reviously discussed how the £350m claim was a well-recalled ‘fact’ in the lead-up to the EU Referendum, though the actual figure was arguably exaggerated. The idea that the nation was fooled by a bus is a little hyperbolic (though amusing), however this message ties into a wider trend of leave-voters...

blog article

The Best (And Worst) Reactions to Channel 4’s Great British Bake Off Trailer

Online Trends

By Gemma JoyceAug 3 2017

...tched the trailer and enjoyed it. https://twitter.com/jumpytiny/statuses/893103346948747269 https://twitter.com/CarlaLuxford/statuses/893102315242229760 https://twitter.com/OohhShinies/statuses/893106058398511105 https://twitter.com/Rbjaber/statuses/893100111294861313 The Bad Others were reluctantly...

blog article

Flat Earthers: Social Data on The Wildest Conspiracy Theory Yet

Online Trends

By Natalie MeehanAug 8 2017

...een taught about the world on which we live an out-and-out deception? Is the apparent curvature of the Earth merely an optical illusion? Is there something in what Shaq’s saying? Luckily I have access to millions of conversations online (through Brandwatch Analytics), so I decided to explore what peo...

blog article

Hundreds of Sightings, One Terrified Analyst: Using Social Intelligence to Hunt for Ghosts

Uncategorized

By Gemma JoyceOct 28 2016

...hole lot of sarcastic and fake sightings. https://www.instagram.com/p/BMFWKLvAW7d/ Sifting genuine sightings from the fake was no easy task, but we spotted a few patterns. In many cases where people seemed to genuinely be reporting seeing ghosts they were often feeling unwell or not in a state of ale...

blog article

Szechuan Sauce Scandal: McDonald’s Promotion Goes Awry

Online Trends

By Gemma JoyceOct 9 2017

...url=”https://www.brandwatch.com/case-studies/jack-in-the-box/” button=”GET THE CASE STUDY” title= “Exceptional influencer marketing” image=”https://www.brandwatch.com/wp-content/uploads/2016/10/Thumb.png”] Find out how Jack in the Box does it.[/bw_banner_cta] As popular show Rick & Morty increased d...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.