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[Free Virtual Summit] Brandwatch Spark, Nov 19-21

Join industry pioneers at Spark to uncover cutting-edge insights and innovations shaping the future of marketing.

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Guide

Creating a Culture of Competitive Excellence

...In this guide we look at the three steps your brand needs in place to succeed in an increasingly competitive playing field....

Guide

The Complete Marketer’s Guide to 2019

2018 was a year of big change for marketers, and 2019 looks like it'll be following suit. We spoke to some of the smartest minds in marketing, research, and intelligence to identify key trends marketers need to know about to prepare for the coming year. In this guide, we cover: Customers – how purch...

Guide

5 Ways to Discover Hidden Insights in Your First Party Data

...ch points Understand the drivers of sentiment Monitor shifting trends Compare how customers talk about your brand or products in private and in public Validate social sources using customer data You can now analyze your first party data alongside social data, using all of Brandwatch’s world-class AI...

Guide

The Waffle-Free Guide to Influencer Marketing

In this guide, we'll take you step-by-step to set up your own influencer marketing campaign. Use this waffle-free guide to find your ideal influencer, see real ROI from your efforts, and measure your results. We'll cover: Finding an influencer Managing your campaign Measuring your results And lots m...

Report

The 2018 Brand Visibility Report

We spent four months analyzing 250 million images shared online to find: How often each brand is photographed online 📸 Most visible brands by location 🌏 Which brands are pictured most by influencers 💅 The sentiment attached to each brand’s images 😄😡 And the 100 most visible brands online 🤓 250 milli...

Report

A Decade of Dating: Exploring Consumer Perceptions of Online Dating

...How have our dating habits changed over time? What apps get the highest success rate, and who do they attract? Find out in our latest report...

Guide

How to use Google Business Profile to engage and attract new customers

...ur Google reviews with Brandwatch to engage and attract new customers...

Guide

The Digital Consumer Intelligence Maturity Model

After reading this guide, you’ll: Understand the stages of DCI Maturity so you can use them as a roadmap to future growth across industry-defined pillars Identify the areas your organization can focus on to mature into DCI Know what it all means in practice, having read examples from thriving Brandw...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.