Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge
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By Mark GardinerFeb 24 2015
...bar graph which clearly illustrates a strong post-broadcast weighting. It’s quasi-scientific, I admit; readers may quibble with the selection of the 50 representative posts, and the posts themselves are not evaluated for reach or impact. But the pattern is unmistakable. Twitter mentions show, if any...
By Henry HernandezJul 1 2015
...then use it to inform ALL of your campaigns. 3/ Research the competition Are there easy wins where no one has produced a video with a keyword phrase you’re trying to rank for in the title? There’s a great ranking opportunity! Exact match keywords in the title can be very powerful and you can grab low...
By Mel CarsonDec 15 2015
...heir summary and current experiences to keep it up-to-date. Engage, engage, engage For digital marketers this might be second nature, but for many professionals embarking on a quest to improve their personal brand and make a better impression online, they forget to engage with people across networks...
By Kit SmithJul 12 2016
...ategy. Using social media for content marketing research purposes can help you offer more compelling content that better aligns with the interests of your audience. Traditional content marketing research How do you decide what to write about? How do you ensure that your content is successful? The dif...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
