Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge
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By Kit SmithJul 22 2016
...survey. Shopping experience Whether you have an e-commerce site or a bricks-and-mortar store, how do customers rate the shopping experience? By using location data even insights specific to a certain store location can be unearthed, as Argos discovered recently. Using social insights, we can underst...
By Andrea BellSep 7 2016
...ness amongst users, which eventually keeps you top-of-the-mind when your prospects are ready to buy, and this increases conversion rates. Support your social media initiatives Social media can be a very helpful tool for gaining visitors and traffic for your website; these networking sites have a trem...
By Kit SmithNov 21 2016
...measuring various aspects. It also allows for day-by-day measurement rather than a monthly picture. This can allow brands to take action when problems arise, providing a constant temperature check to monitor and build consumer confidence. [bw_banner_cta type=2]Gain a better understanding of your aud...
By Nick TaylorJul 18 2017
...t a truly unique search engine that allows you to freely search a database of over 300 million people in seconds, combining bio, tweet content, interests, professions, gender, account type and location to pinpoint the people you’re interested in. Now you can also search and segment the followers of a...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
