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By Margot SikorskiDec 19 2017
...reflected in their promotional strategy. https://www.youtube.com/watch?v=-ubIYiketx8 How can brands use this information? Firstly, it’s important that brands and retailers keep an eye on what products their fans are going crazy for during the holidays to ensure they have enough supply in each of the...
By Ruxandra MindrutaApr 13 2017
...ta. You can learn more about Cole and her work at www.storytellingwithdata.com. Cole, I’d love to hear a bit about your background and your interest in storytelling with data. Where does that originate from? My career started in banking in credit risk management, which was a fantastic place to start...
By Gemma JoyceDec 8 2016
...her Twitter career (even if it was cooked up by a community manager). https://twitter.com/HillaryClinton/status/740973710593654784 Angry Twitter rants, tweeting at 3am, the winning candidate did it all. It could set a (fairly scary) new precedent for what’s considered “acceptable” in future elections...
By Cara SherrattSep 5 2016
...eyoncé’s Super Bowl halftime performance. https://www.youtube.com/watch?v=uxVeJpYNE4Q Amid all the conversation, @Bey_Legion made their voices heard. “We were still starting as a website and we were trying to get the word out and let more people know about us, so it gave us a much-needed boost,” sa...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
