Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge
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By Joe CatlingFeb 13 2017
...ns, and models based on these elements. Primary research can provide complementary information around context, attitudes, emotions, response to new ideas, and so on – but we can only speak directly to a fraction of customers or prospects. What’s the happiest way to ‘marry’ the two information sources...
By Dinah AlobeidMar 29 2017
...y a “nice to have” feature, beautiful design, easy-to-read vibrant graphs and charts, and the ability to stream in real-time images from different online platforms make data that much easier to engage with. If it catches your eye, it’s far more likely that you’ll take the information and run with it...
By Elizabeth VictorJul 23 2014
...o do business with you. According to Entrepreneur.com, “LinkedIn research suggests that members are nearly 50% more likely to purchase from a company they’ve interacted with on LinkedIn, and 80% say they want to connect with companies on the platform.” One surefire way to get the most out of LinkedIn...
By Michaela VoglApr 18
...What is girl math, and how can brands tap into the trend?...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
