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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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Your Questions Answered on The Winter Olympics 2018

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The Men’s Football Report

...Brandwatch analyzes social data on sponsors, big moments and consumer behaviour during the 2018 World Cup....

Guide

The Agency of 2020

How can you and your agency get 2020 ready? This guide will run through five areas of huge importance for the agency of 2020. From getting turmoil proof to educating clients, find out how to get prepared before the new decade dawns. Learn: The importance of market research in setting client expectat...

Report

Financial Services 2020: Is Australia Ready to be a Cashless Society?

...in Australia feel about… Mobile banking? Reasons for switching banks? Cash vs card? Society going totally cashless? And how could Covid-19 impact preferences when it comes to interacting with our finances? Find out in our new financial services report. Payment methods in Australia and how consumers a...

Report

UK Banking: Consumer Preferences Across Generations

There's a big difference between what university students and pensioners want from their banks. In this report, we'll examine generational preferences to answer the following questions: What can traditional and challenger banks do to help customers manage their money online while self isolating? Wha...

Guide

How Can CPG Brands Excel With Digital Consumer Intelligence in 2021?

Consumer preferences can change rapidly, so staying close to what they want and need is vital for CPG brands in 2021. In this guide, we’ll cover: Generating insights around product formulation and development Performing audience analysis Optimizing the customer journey Innovating with brand health m...

Report

Endurance, Inequality, Innovation: How Covid-19 Has Transformed Consumer Attitudes and Behaviors

...ore Explore six months of data on how consumers have adapted and how they see the coming months...

Report

Covid-19: How Are Consumers Entertaining Themselves at Home?

Many of us have found ourselves with extended periods of time to fill. In this report, we’ll explore the various ways people are entertaining themselves amid lockdown measures and calls for social distancing. You’ll learn about: The kinds of entertainment people are looking for to distract them from...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.