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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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University of Glasgow
Case Study

University of Glasgow & Neon Caffeine

...An insights partnership: how the University of Glasgow uses Brandwatch for content planning, crisis communications, and campaign management....

Guide

Maturing from social listening to digital consumer intelligence

...w of information and insights The right kinds and combinations of data The tools that can properly handle that data, to answer business-critical questions The urgency that must be embedded at the very heart of an organization A practical guide to levelling up how consumer insights are used across you...

Xmas ranking thumbnail
Report

The Brandwatch Christmas Adverts Rankings 2019

Report

Brand Comparison: Apple Music vs Spotify

...Read the report now to see all the data and how we got it. Brand Comparison: Apple Music vs Spotify...

Report

Brandwatch Customer Experience Report 2022

...rom vacations to telemedicine appointments, often completely unprompted. This creates a great opportunity for brands to better understand the people they're designing experiences for. What can be learned from the brands and sectors that keep their customers happy enough to rave about them online? In...

Report

The State of the Higher Education Social Media Marketing Profession in 2021

...Discover what’s trending in social media marketing in higher education and learn about the tools and strategies that'll set you up for success....

Case Study

Caso di successo Land O’Lakes

...Scopri come Brandwatch sta trasformando la ricerca di mercato presso Land O'Lakes, facendo risparmiare migliaia di dollari a questa azienda....

Guide

Using Social Intelligence to Create Authentic Content

...Learn how audience intelligence can power data-driven content strategy, to reach and resonate with the right people....

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.