[Free Virtual Event] Social Media Summer Camp
Join us and boost your social media potential with our data-led event
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Join us and boost your social media potential with our data-led event
118 items found for trend watch
...Brandwatch analyzes social data on marketing, sponsors, and consumer behaviour during the 2019 Women’s World Cup...
In a fast-moving era where consumers are fickle and reputation is everything, monitoring your brand’s health is critical. That may mean analysing real-time audience responses to a freshly launched campaign, or gathering long-term consumer opinion on your brand. In this guide, we’ll give you some ide...
We’ve listened to analysts from a range of industries, identifying the common challenges they face and the skills required to overcome them heading into the new year. In this guide, we cover four key skills that will be vital for success in 2019: Interrogation – How analysts in any organization shou...
How can brands create meaningful campaigns that connect with their audiences and their values? We share best practice, using examples from some of the best campaigns of recent years. Learn about moral marketing from brands like Nike, Dick's Sporting Goods, Patagonia, Converse, and more. How can bran...
...social media posts from the last decade? In this report, you’ll find out: How online slang has changed over time How the emotions we share online change from year to year What big trends like diets and mobile games look like as they come and go over time 10 years of social media data reveals how tre...
What will analysts need to succeed in 2020? Drawing on the thoughts and opinions of over 100 industry professionals, including insights professionals from the likes of Bayer and Dentsu. The technological and skills gaps that could be holding analysts back heading into 2020 How analysts can bring ins...
What will help marketers succeed in 2020? Our guide brings together the advice and opinions from over 100 professionals – including voices within Bayer, Hearst, Hootsuite, Accenture, and more. Learn: The skills and technical set up needed for marketers to connect with consumers How to develop a deep...
...w we’ve tracked them online in 2020. We’ll cover: Trends in climate change messaging: Illustrating how divisive material continues to thrive in 2020 Conspiracies and cures for Covid-19: Examining the unique situation we find ourselves in, and how mis- and disinformation are proliferating online Pract...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
