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[New Report] State of Social 2025

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blog article

Interview: The Opportunities in Scaling Social in Larger Enterprises

Marketing

By Natalie MeehanFeb 8 2016

...f these screens and get quick insights into major business problems. The command center is ideally a place to gain insight and develop laser-specific strategy for all silos. What are some of the biggest challenges you see both in the scaling process, and in general?   When we scale social listening w...

blog article

Guide: How to Upgrade Your SEO and Content Marketing Strategy

Marketing

By Natalie MeehanMar 23 2016

...Content Guide. [bw_banner_cta type=1 url=”https://www.brandwatch.com/seo-content-guide” button=”GET THE GUIDE” title= “Improve your SEO strategy” image=”https://www.brandwatch.com/wp-content/uploads/2016/03/SEO-Content-Assets-Thumbnail-1.png”] Download the guide and learn more.[/bw_banner_cta] Upgrad...

blog article

Don’t @ Me: Reasons Why Twitter Threads Are Great

Online Trends

By Gemma JoyceSep 20 2017

...and Identity” button=”Get the guide” url=”https://www.brandwatch.com/guides/brand-identity/” image=”https://www.brandwatch.com/wp-content/uploads/2016/08/Thumb-243×300.png”]Use consumer insights to create a successful brand identity and meaningful customer experiences. [/bw_banner_cta] The Brandwatch...

blog article

Szechuan Sauce Scandal: McDonald’s Promotion Goes Awry

Online Trends

By Gemma JoyceOct 9 2017

...e information. [bw_banner_cta type=1 url=”https://www.brandwatch.com/case-studies/jack-in-the-box/” button=”GET THE CASE STUDY” title= “Exceptional influencer marketing” image=”https://www.brandwatch.com/wp-content/uploads/2016/10/Thumb.png”] Find out how Jack in the Box does it.[/bw_banner_cta] As p...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.