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[Webinar] AI Skills Every Digital Marketer Should Have

Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge

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blog article

Marketing: The Age of Convergence and Why It Affects Marketers

Marketing

By Joel WindelsJul 23 2015

...ke sure their technologies are open, flexible and come with freely available APIs and ecosystems of connections to other functions. It needs to be easy. Datasets must be shared and the technology needs to morph to meet the requirements of the business. Every one is different, after all. This applies...

blog article

How to Post a Slideshow to Instagram & What People Think of the Latest Update

Online Trends

By Gemma JoyceFeb 24 2017

...been up to. https://www.instagram.com/p/BQ3qgofA5-_/?taken-by=vanityfair Here’s another example of powerful storytelling from @CNN. https://www.instagram.com/p/BQ0iVqqBMFS/ Products Now brands can target multiple personas with a single post, showing off different aspects of their product that will a...

blog article

Creativity and Social Data: “Plausibility is the enemy of insight”

Marketing

By Gemma JoyceMar 14 2018

...t” url=”https://www.brandwatch.com/reports/twitter-25-questions/view/” image=”https://www.brandwatch.com/wp-content/uploads/2017/10/Twitter-Thumbnail.png”]Be inspired by the creative ways we’ve used Twitter data[/bw_banner_cta] Experts from teams across Brandwatch discuss how creativity and social da...

blog article

How Technology is Breaking Down Barriers Around Mental Health

Marketing

By Gemma JoyceApr 27 2018

...over more insights” image=”https://www.brandwatch.com/wp-content/uploads/2017/10/Thumbnail-.png”] Learn more about mental health in the UK.[/bw_banner_cta] Brandwatch interviews the founders of the Bounce app, which helps users improve their mental resilience and reduce stress and anxiety, on how tec...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.