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[Webinar] AI Skills Every Digital Marketer Should Have

Join us as we explore the essential AI skills every marketer should have.
Discover how to maximize AI’s potential while maintaining your unique creative edge

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blog article

Data Labs: Behind the Scenes of our Star Quality Holiday Campaign

News

By Natalie MeehanDec 21 2015

...ellation design. I refer to the sequence as pseudo-random, because randomness is something computers aren’t very good at. Being creatures of purest logic, they cannot simply pick a number out the air, they need to be told what to pick. So any “random” number is actually the (entirely deterministic) r...

blog article

React: Is Peach the Breakthrough Social Network of 2016?

Online Trends

By Gemma JoyceJan 12 2016

...ing point. Its adorably soft exterior has a solid brain at the center, but whether the app will ripen with age or rot and become forgotten will depend on many factors. Is the future looking peachy? The coming weeks will be critical for the app. While reviews seem positive, several performance issues...

blog article

Boolean Cheat Sheet: Unlock the Full Power of Social Media Monitoring

Marketing

By Ksenia NewtonJan 10

...team of in-house analysts have put together some commonly-used strings of words that can be copied to find certain criteria, such as the aforementioned customer service. This can be great for categorising and segmenting your data. As well as positive and negative lists, we’ve included a generic emot...

blog article

Gumtree & Celebrity Big Brother: Adding Value to TV Sponsorship

Marketing

By Hannah TregearOct 6 2015

...” Sam Diamond, Head of Brand at Gumtree The minute-by-minute feature within Brandwatch Analytics provided analysis on buzz around the show on a moment-by-moment basis. These insights could be pinpointed to the exact moment, down to the minute, highlighting exactly what caused the peaks in conversatio...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.