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[New Report] State of Social 2024

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blog article

Research: Looking into the Journey of Email Marketing

Marketing

By Rupert AdamMar 9 2015

...ut are often overlooked. “Surprisingly almost 2/3 companies do not make use of trigger based emails” However they are a must for any company serious about email marketing. If you can reach your users on a personal level, they will be more likely to open your emails, read the content and take action....

blog article

The Signals Journey: Building a New Kind of Intelligence

News

By Alastair LockieApr 3 2015

...s well as exploring more ways to improve the user experience and delivery methods for that data, including mobile, and ways of tracking an issue or trend in a more advanced dashboard. As we continue developing Signals we want your feedback – are the Signals you’re getting useful? Did we miss anything...

blog article

Marketing: Top 8 Busy Marketer Hacks For Shareable Content

Marketing

By Marcus BeardApr 15 2015

...ng happens offline. Showing articles to friends become a lot easier when you’re not asking them to read anything, just to look at pictures. That’s not to say your articles shouldn’t be lengthy – it’s just that you need variety of content to save pages from becoming walls of text. Articles centered ar...

blog article

React: Could Social Media Help Thousands Quit Smoking?

Online Trends

By Marcus BeardJul 30 2015

...edia, too, has a heavy hand of regulation when it comes to advertising. Even though tobacco companies are barred from advertising to children, a 2014 study by the University of St Louis found 10% of children had viewed tobacco advertisements via Facebook or MySpace. Non-profits use social media as an...

blog article

Insights Central: Become a Brandwatch Expert Without the Hard Work

News

By Nick TaylorNov 30 2015

.... There’s so much more to be explored. Creating a community The Brandwatch Community Forum, the first truly social space for social intelligence analysts,launched recently, where users can share ideas, tips and insights. Soon we will be expanding the scope of Insights Central as well, allowing anyone...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.