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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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blog article

Moving from Insight to Action with Social Data

Marketing

By Kit SmithOct 25 2016

...adually change. Build up small wins and it will become obvious that your recommendations are based on solid data. Before too long you’ll be turning every insight to action. [bw_banner_cta type=2]Go from insight to action with market leading social intelligence.[/bw_banner_cta] Social data can lead to...

blog article

How to Calculate and Increase your Customer Retention Rate

Marketing

By Kit SmithAug 17 2016

...to align the brand with these interests. Build a community A community of customers can help each other by sharing advice and customer success stories. Building a community also allows you to become part of the post-sales conversation in a different forum to the customer service environment. The com...

blog article

Energy Providers: Tips on Leveraging Social Analytics for Consumer Insights

Marketing

By Kit SmithNov 12 2015

...ve and switching between energy providers could become commonplace. As companies are required to improve reputations and innovate to better stand out, those who use social analytics to research and market to their audience will be best placed to grow in the new marketplace. [bw_banner_cta type=2]Burn...

blog article

Take Your Brandwatch Data Anywhere: Brandwatch API + Gnip

News

By Jasmine JaumeMar 19 2014

...text, followers etc – through the API. This first-of-its-kind integration allows Brandwatch customers to obtain industry-leading analytics and full Twitter messages through one simple service. If you’re already using our API, get in touch with your account manager or the support team to talk about s...

blog article

Social Media Across the Enterprise: Leading by Example

Marketing

By Gina HortonOct 8 2013

...help companies better understand their customers, competitors and markets. They are also a company that is pioneering with their social business strategy. They integrate social listening into all aspects of their enterprise, interpreting the data to draw rich insights for a number of their clients’ d...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.