[New Report] State of Social 2025
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Joel WindelsApr 3 2014
...d if so, by how much? What can airlines and other companies do to optimise the customer experience and justify price premiums? What specific aspects of your brand’s offerings are being discussed most, and what is the flavour of conversation about them? Where are customers most frequently talking abou...
By Gemma JoyceMay 18 2017
...reate their very own “Walter” (built to serve) at www.meetwalter.com. This level of personalization is rarely seen – viewers of the UK’s Channel 4 on demand service were actually called out by name in the terrifying Alien: Covenant ad. It’s certainly proof that this Alien movie has adapted to technol...
By Iris VermerenMar 4 2015
...ase? How does the online reputation of your brand compare to competitors? Are patients switching brands and if so, why? 2/ Using social media as a research tool The most immediate benefit that social media has to offer pharmaceutical companies is as a research tool. The answers to the questions above...
By Joel WindelsFeb 19 2014
...ormation posted online, making an isolated gaming experience into something much more. Communication among humans on this planet has changed fundamentally and permanently, in the biggest marked shift since the invention of writing. Savvy brands must adapt to this change, and those with their finger o...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
