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[New Report] State of Social 2025

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blog article

The Internet Reacts to Game of Thrones Season 7, Episode 1

Online Trends

By Gemma JoyceJul 17 2017

...re information [bw_banner_cta type=1 url=”https://www.brandwatch.com/case-studies/sky-ddb-got/” button=”GET THE CASE STUDY” title=”Bridging the gap between GoT fans online and real life” image=”https://www.brandwatch.com/wp-content/uploads/2017/07/Screen-Shot-2017-07-17-at-10.13.24.png”]Download the...

blog article

Cup Conspiracy: Finding the ROI of Starbucks Baristas Spelling Your Name Wrong

Online Trends

By Gemma JoyceJul 21 2017

...e information. [bw_banner_cta type=1 url=”https://www.brandwatch.com/guides/logo-recognition/” button=”Read the Guide” title=”Social Listening in Practice: Logo Recognition” image=”https://www.brandwatch.com/wp-content/uploads/2017/07/Screen-Shot-2017-07-21-at-09.18.02.png”]Go beyond text and start s...

blog article

Men vs. Women: Who Is More Active on Social Media?

Marketing

By Iris VermerenJan 28 2015

...al networking. At least, that’s according to data compiled by FinancesOnline.com Sounds cliché, doesn’t it? Generally, females use social networking sites to make connections and stay in touch with family or friends. Men, by contrast, use social media to gather the information they need to build infl...

blog article

Interview: FXCM on Choosing a Social Media Analytics Platform

Marketing

By Kit SmithJan 25 2016

...rces of information and a potential driver of new business, but until 2009 FXCM hadn’t been communicating with these potential customers. The goals of the project The project started out with three goals: find and contribute to conversations around FXCM, add to general industry discussion, and connec...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.