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[New Report] State of Social 2024

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blog article

The Best Christmas Movies According to Twitter Data

Online Trends

By Gemma JoyceDec 19 2016

...s appearing on Rotten Tomatoes, Empire and Google search, mashed them into a search list and then looked for their frequencies alongside “best christmas movie” or “favorite Christmas movie” between 1st and 15th December. A manual search of the individual mentions revealed the overwhelmingly majority...

blog article

How Important is YOUR Reputation?

Marketing

By Tom PowellMar 23 2012

...n names associated with your name (e.g. JoeBloggs.com) that may be registered before you obtain them. These can often be filled with misleading information, or more likely just advertisements for a competitor’s benefit. Social profile hijacking – This is when an imposter registers your profiles on so...

blog article

(No Subject): Five Tips for Constructing Effective Email Subject Lines

Marketing

By Drew DarnbroughAug 23 2013

...as some great advice on that front, advising would-be subject line auteurs that when it comes to subject lines, don’t sell what’s inside. Tell what’s inside.   3/ Include numbers According to Constant Contact, including numbers in your email subject line not only helps to set reader expectations for...

blog article

Study: Why B2B Brands Are Missing 70,000 Sales Leads Every Year

Marketing

By Natalie MeehanMay 7 2015

...o revenue – so tapping into these insights is a no-brainer, right? Our data found that on average, each brand receives 363 of these potential sales opportunities a year. One for almost every single day of the year. And they’re not just junk – 23% of these came from execs, classing them as accepted sa...

blog article

What Colors Tell Your Customers about Your Brand

Marketing

By Eric ThomasJul 30 2014

..., or warmth. Tropical travel destinations, health companies, and companies that cater to children should consider using orange in their logo and in their retail space. Orange Theory gyms, The Home Depot, and Nickelodeon utilize orange in their logo and in their retail spaces. Green Depending greatly...

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Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.