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[New Report] State of Social 2025

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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blog article

The ‘One Direction Effect’: Amazon Take Pricing Cues from Harry Styles

Online Trends

By Marcus BeardMay 12 2015

...those who don’t have Liam on speed dial. [bw_banner_cta button=”GET THE GUIDE” type=1 url=”https://www.brandwatch.com/report-influencer-marketing/” title=”Free Download” image=”https://www.brandwatch.com/wp-content/uploads/2014/12/InfluencerMarketing-Thumbnail1.png”]Harness the power of influencers[...

blog article

How B2B Brands Can Benefit from Social Listening

Marketing

By Ksenia NewtonFeb 23

...tanding of relevant conversations online. [bw_banner_cta type=1 url=”https://www.brandwatch.com/b2b-report/” button=”GET THE FULL REPORT” title= “Uncover more insights” image=”https://www.brandwatch.com/wp-content/uploads/2015/04/B2B-Thumbnail1.png”] Download the report and learn more.[/bw_banner_cta...

blog article

Amazon Anarchy: The Questions You Probably Shouldn’t Ask Alexa

Online Trends

By Gemma JoyceJan 11 2017

...had got their request wrong, but it was the more open-ended requests seemed to wield the most interesting results. https://twitter.com/rebeccawatson/status/818136389933903872?ref_src=twsrc%5Etfw https://twitter.com/AmarettoLatte/statuses/818585404660137984 But what about when you’re feeling like a s...

blog article

Introducing Brandwatch Consumer Research

News

By Giles PalmerSep 17 2019

...Today we’re launching Consumer Research, the most powerful digital consumer intelligence product on the market...

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.