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[New Report] State of Social 2024

Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report

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blog article

Introducing a Faster and Smarter Way to Search

News

By Phill AgnewSep 28 2020

...Searching trillions of public conversations online isn’t easy. Finding relevant insights can be like looking for a needle in a haystack. It’s time AI started doing the hard work for you. It’s time for Brandwatch Search....

blog article

How a German Banking Giant Made Sense of Social Media at Scale

Marketing

By James LovejoyApr 1 2014

...happy to create a holistic system to tie all the free-floating parts together. Breaking Down the Data   Using Brandwatch, the banking group were able to track all mentions of the brand across the web, subdividing by location of topic. In addition to overall brand monitoring, Sparkasse’s branches eac...

blog article

Interview: Agility, Innovation and Using Social Data at L’Oreal

Marketing

By MĂ©lanie CorolleurMar 23 2017

...sectors in terms of intermediation, the boom of e-commerce and the development of online services and training. Though these changes were initially perceived as threats, they have ultimately had a very positive impact for our business sector, all the stakeholders in the supply chain have refocused o...

blog article

Commentary: The Loving (But Deadly) Kiss of Radically Flatter Management

Marketing

By Jono MarcusMay 24 2017

...tem it is right you leave, but what price are the companies paying for this ‘brain drain’? In return for not being able to move upwards, staff are usually given a tangible stake in the firm from day one, unconditionally (at least with decision-making). But, why should a new recruit with no skills or...

blog article

Product Update: New Top Tweeters Component

News

By Fabrice RetkowskyAug 22 2011

...tionality wise, the default columns are still the same and you can add more by clicking “Show/Hide Columns”. Here’s the full guide to the update: Download PDF We hope you find the new features enhance your experience using Brandwatch, and as always please do let us know what you think....

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Falcon.io is now part of Brandwatch.
You're in the right place!

Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
You're in the right place!

Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.