Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Sean LuFeb 29 2016
...over more insights” image=”https://www.brandwatch.com/wp-content/uploads/2016/04/which-thumb.png”] Download the case study to learn more.[/bw_banner_cta] Sean Lu has always dreamt of making a hashtag go viral, but never struck lucky. That's until last month, when he took a Which? marketing campaign a...
By Natalie MeehanMay 6 2015
...surement” target=”https://www.brandwatch.com/guide-PR-measurement/”] Quick wins for moving PR measurement online By blending the definitions of PR and the Barcelona Principles, it’s possible to build a strong framework to use to evaluate virtually any PR activity. The starting point for such a framew...
By Elizabeth VictorOct 20 2014
...der it so that it comes up as www.blog.yourdomain.com or www.yourdomain.com/blog. Speak to Your Customers Through Your Blog If you have a website or in-store displays, this is one way to “speak” to your customers; however a blog really allows you to tell stories in a timely fashion. It’s a place to...
By Bryan TookeySep 22 2010
...D (repair OR problems) NOT (“spare parts” OR site:www.autotrader.com) Want more guidance? We will roll out more posts, including examples and videos, on creating queries over the next few weeks, and will tweet these when they come out. Note on images: all images licensed under creative common. You wi...
By Kit SmithNov 23 2016
...example of both types – a partnership between for- and non- profit organizations, and a brand engaging with a social cause. Maker’s Mark & One Warm Coat “Give Cozy, #GetCozy” Truck Tour Maker’s Mark partnered with One Warm Coat – a non-profit organization whose mission is to provide anyone in need w...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.