Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Mark RogersMay 17 2017
...mark up mentions in intuitive ways and create easy-to-understand reporting from the data. But our research was showing that as much as super users loved Brandwatch, beginners could find it intimidating. Carly has watched on as senior Brandwatch users made use of Rules to divide up customer service co...
By Kit SmithOct 25 2023
...mple of an industry that is less reliant on direct-to-consumer sales. The majority of Tide sales are likely to come via supermarkets as opposed to tide.com, meaning that website data might not reveal much insight into how brand awareness is driving sales. 3. Look at search volume data Use Google Adwo...
By Keller TiemannMar 13 2014
...rence and colors greatly impact conversion. Do you have any stats or points to add? Please feel free to share them in the comments below....
By Dave ChaffeyApr 4 2013
...Steps Guides to SEO and social media to see how a common research approach can be used to develop a Keyword Strategy: 1. Identify themes for target keywords Don’t start with detailed lists of target keywords, instead start with a much shorter set of themes. These should mirror custom concerns as they...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.