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[New Report] State of Social 2024

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blog article

Case Study: How Comic Relief Used Social Intelligence for Positive Change

Marketing

By Hannah TregearAug 26 2015

Comic Relief is arguably the most recognized not-for-profit in the UK. Their bi-annual televised event, Red Nose Day, in partnership with the BBC, hosts an evening of comedy and entertainment to inspire the nation to give generously to help people living through tough times across Africa, as well as...

blog article

Customer Story: Understanding the Habits and Attitudes of New Mothers

Marketing

By Hannah TregearNov 8 2017

...url=”https://www.brandwatch.com/webinars/marketing-team-2018/” image=”https://www.brandwatch.com/wp-content/uploads/2017/08/cta-webinar.png”]Keep up with the increasing demands of the consumer landscape.[/bw_banner_cta] From forums to bloggers - new mothers are an increasingly important segment for b...

blog article

The Most Talked-About Super Bowl Ads of the Last 5 Years

Online Trends

By Ksenia NewtonFeb 1

... ...

blog article

Interview: In Conversation with Bing on Privacy and Social Data

Marketing

By Joel WindelsApr 4 2016

...changes to their terms. Many features are now opt-out (or better yet, opt-in), such as Twitter’s geolocation options, and for Forrester these gestures go a long way to alleviating concerns. “My generation are much more focused on having control over things. Giving people some degree of control has b...

blog article

The Marketer of 2018: Focus on Real-time Marketing and Dynamic CX

Marketing

By Emma ShanahanDec 5 2017

...ding right next to us. This is the reality of Real-Time-Marketing (RTM).” – Tim Hughes, Co-Founder, Digital Leadership Associates But how, you ask. A focus on real-time marketing and the dynamic customer experience is an excellent starting point. When people think of real-time they think of the Oreo...

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Falcon.io is now part of Brandwatch.
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Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.

Paladin is now Influence.
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Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.