Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By BrandwatchAug 30
...Explore the latest trends, tools, and techniques in social media sentiment analysis to understand and improve public perception of your brand in 2024....
By Ksenia NewtonNov 8 2023
...us two years, you can generate charts to look for trends, and compare terms against each other. It’s a great way to find conversations about your brand. 7) HowSociable HowSociable is a handy tool for measuring your and your competitors’ social media presence. A free account allows you to track 12 soc...
By Ruxandra MindrutaAug 21 2023
...media is delivering value for your business? Brandwatch Analytics is an enterprise social intelligence platform that helps social media managers track and measure the ROI of all their social activity. Learn more by booking your free demo. [bw_banner_cta type=2]Measure the impact of all your social me...
By Kit SmithOct 25 2023
...e are actively digesting your content rather than watching it slip by on their news feed. What should you be measuring against? Benchmark In order to track changes in brand awareness you need to benchmark against your baseline metrics, looking at a long enough time period to spot any natural peaks an...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.