[New Report] State of Social 2024
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
Get the report
Get the latest benchmarks, insights, and pro tips you need to build a smarter social media marketing strategy in our exclusive report
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By Michaela VoglDec 11 2023
...data is useful. Analyzing data This is where the free courses we mentioned will come in handy. It can be tough to know where to start, especially with a large dataset. The aim of your project will useful in guiding this process though. Meanwhile making sure there’s enough data is important too. Advi...
By Natalie MeehanApr 26 2014
...y about how to write a useful Query about the telecommunications company, Orange. It’s a classic example, but a good ‘un. Brand names can be very tricky to track accurately and relevantly, especially when they also share their name with a colour and the ‘9th Most Popular Fruit’ (according to a very s...
By Joel WindelsMar 19 2012
...taff guidelines to prevent personal profiles from compromising their company image. How Social Media changes the Business Procedures Two of the UK’s largest news broadcasters have recently reportedly changed their staff social media guidelines. This is mainly due to the fact social media accounts hav...
By Iris VermerenAug 9 2013
...engine optimization, community management and pay-per-click advertising. After last year’s post on finding the ultimate tool of choice (Brandwatch was the winner, of course), DragonSearch decided to analyze the importance of the Boolean search strings in social media monitoring platforms. We’re deli...
By Joel WindelsAug 15 2014
...Larabar is more keenly associated with its gluten-free properties. Kind bar, while also being a gluten-free product, actually gets proportionally discussed far more frequently in relation to health instead. So we have three similar products operating in a niche sector that may have all used marketin...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.
