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By Iris VermerenFeb 9 2015
...I’d say the last step is to have a voice on these sites. Companies should respond to a negative Yelp review if there’s a solution they can offer. Then, once they have a robust online profile, they should drive current and potential customers there. If you have comments or would like to obtain access...
By Gemma JoyceJul 10 2018
...A team of analysts from Brandwatch and BuzzSumo examine headlines and content types surrounding the World Cup in both 2014 and 2018....
By Gina HortonDec 16 2013
...ed; the rankings disclosed were determined by the experience of top industry practitioners. We’ve provided a roundup of the findings, including the top three reasons to implement a listening platform, as well as which tools are the highest performers in each area. Why invest in a monitoring tool? E...
By Kristian BannisterNov 27 2017
...and out from the crowd. As this sort of feature becomes more common place, we’re looking forward to seeing what sorts of real-world personalization other brands come up with. [bw_also_like id=”88530″] Nike: Offering innovative experiences with augmented reality Nike has made unique use of augmented r...
By Michaela VoglJan 29
...ample, meaning it’s that little bit harder to use compared to other sites like Facebook and Twitter. What are you selling? First up is looking at what you’re selling and how that can translate to Instagram posts. For some it’s pretty straight forward. If you run a bar get a load of pictures of people...
Existing customer?Log in to access your existing Falcon products and data via the login menu on the top right of the page.New customer?You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in the navigation.
Brandwatch acquired Paladin in March 2022. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top right corner.